As people and as a brand we were deeply humbled and honoured to get the opportunity to showcase next year‘s MIDNIGHT summer collection at Paris fashion week.
This year we shared the showroom at Haebmau Atelier with brands like Raf Simons, Templa, A.A. Spectrum and others.
It was our second time being at Paris fashion week and we were able to improve ourselves from nine pieces in our winter collection to 21 individual pieces for SS23.
Additionally to our clothing we brought out a handmade sculpture again. We decided on a basic MIDNIGHT shirt dipped in wax which we brought to life through a light installation.
It represents a modern day version of what pharaos took with them to their graves - their most valuable possessions.
We enjoyed the high-level atmosphere, visited other showrooms and events surrounding fashion week, build connections and even started to launch a collaboration with another brand, but more on that when time‘s right.
If you want to follow us around fashion week and get some inside views, you can check out our video-blogs on YouTube. You can find the links down below.