The most important aspect for us as a brand is the younger generation and to pass our vision on to them. Therefore we focused on the sustainability concepts of zero-waste, upcycling and reconstruction to create our ZERO WASTE RECONSTRUCTED collection.
It consists of two hoodies, one sweater, three t-shirts, one pant and one bag. For all pieces we used biological cotton and reconstructed the basic appearances. We also used red and blue colors to emphasize passion and trust because those are key factors to do the things you have in mind. With this mentality we want to encourage ourselves and the younger generation to take care of the enviroment. Moreover, we wanted to create our own approach of sustainability with this collection.